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Bespoke Holdings (Chicago)
Bespoke Holdings, a Chicago-based boutique brokerage with 28 agents, focuses on luxury homes. While they excelled at personalized service, the team struggled with contacting and nurturing leads that came from diverse online sources.
The Challenge
The leadership had identified these bottlenecks:
- Uneven engagement: Ads and lead forms generated 700–900 new leads per month, but manual follow-up inconsistency meant only about 31% of leads were ever contacted, and many fell out of the pipeline.
- Lost near-ready prospects: High-intent leads often cooled while waiting for agent callback slots, sometimes days later.
- No scalable follow-up flow: Without structured contact sequences, agents were unable to follow-up consistently with leads already in the CRM.
The Solution
Bespoke Holdings turned to Kyzo AI with a tailored implementation:
- AI-powered voice and text engagement scripts were written to reflect it's brand and questions relevant for luxury buyers.
- Multi-touch follow-ups automated: If a lead didn't answer the first call, Kyzo AI followed up via SMS and scheduled outbound voice attempts over the next 48 hours.
- CRM synchronization: All responses, including intent tags, preferences, and calendar selections, were pushed into their CRM with actionable dashboards.
- Escalation to human agents: Kyzo flagged only fully qualified or interested prospects whose info was accurate and ready for agent connection.
The Results
Contact rate jumped from ~31% → 78%
Leads engaged within first hour increased to 92%
Qualified early-buying prospects increased by 3.7×
Appendable buyer consults per agent doubled
"Kyzo reached out to 2,000 old leads in our CRM and 130 appointments got booked, in the first week. It handled the grunt work and gave our agents the real qualified leads"
Nick LatsonDirector, Bespoke Holdings