RPF Homes (Texas)
RPF Homes is a fast-growing brokerage team in Austin, TX, specializing in suburban residential and first-time buyer markets. With 45 agents and a steady flow of leads from online portals, PPC campaigns, and referral partners, RPF Homes was poised for rapid expansion, but outdated follow-up processes were holding them back.
The Challenge
Despite an automated CRM and monthly lead inflows from multiple sources, RPF Homes faced several key challenges:
- Slow speed-to-lead: Most new inquiries were followed up hours or even days after submission, leading to losing up to 42% of leads before contact.
- Agent overload: Agents were manually calling and texting hundreds of leads, leaving little time for high-touch conversations or closing.
- Poor qualification visibility: Brokers lacked visibility into which leads were ready to speak, schedule tours, or sign contracts — leading to inefficient agent time allocation.
The Solution
RPF Homes implemented Kyzo AI as the first line of outreach and qualification:
- Automated voice outreach: Kyzo AI contacted every new lead within 3 minutes of capture → calling, texting, and capturing responses at scale.
- Intelligent qualification: The AI asked customized qualification questions (budget, moving timeframe, property type), updated CRM fields in real time, and tagged leads by readiness.
- Auto-scheduling: Qualified prospects were offered appointment slots based on agent calendars, feeding confirmations directly into the brokerage’s scheduling system.
- Reporting & alerts: Leadership received weekly dashboards showing contact rates, qualification percentages, missed opportunities, and agent pickup timing.
The Results
Lead contact rate improved from 58% → 83%
Average response time dropped to under 3 minutes
Qualified lead volume increased 3.2×
Team appointments scheduled by AI rose by 74%
Agent efficiency up 41%, freeing 6–8 hrs/week per agent
45% increase in contracts under agreement
"Kyzo AI completely changed how we engage leads, it's like having a 24/7 ISA that never sleeps. Now we reach prospects when they're hottest, and our agents focus on closing, not chasing."